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GTM Original: Women Supporting Women

Last week I attended the 2022 SHOT Show in Las Vegas. The highlight of my week took place on Wednesday afternoon when I presented the National Shooting Sports Foundation’s (NSSF) first-ever “Woman of the Gun Award” to Julie Golob during the “Women of the Gun” event, on behalf of this publication. This event is co-sponsored by The WON and Project ChildSafe. As I sit at home, watching the snow fall, I can’t help but think about the importance of women supporting other women and why we all must spread the word. GTM Original, a woman-owned business, understands the importance of this concept and you can find its team onboard with the concepts below.

Sponsored by GTM Original 

Woman of the Gun Announcement Women Supporting Women
Michelle Cerino announcing the nominees for “Woman of the Gun Award” at SHOT Show. (NSSF photo)

Women Supporting Women

Here are some ways women can support women.

Support Female Owned Businesses

When given the opportunity, support female-owned businesses, especially small businesses. If you’re buying a gift, look around and find someone local or on Etsy to purchase from. Social media is another easy way to show your support. Give the business a “shout out” by sharing or commenting on their posts. If you’re shopping at a brick-and-mortar store, take a few photos inside the store or of your purchases. Then create a social media post about your positive experience and why you enjoy shopping there. Make sure to tag them. 

GTM Booth SHOT 2022
GTM Original had a relaxing lounge area for SHOT Show attendees to take a break and meet with friends.

Since GTM Original is a female owned business, all the concealed-carry purses and bags are designed and developed by women for women – and have been since 2008. This year at SHOT Show, GTM Original could not attend. Instead of leaving its booth empty, they set it up like a lounge for attendees to meet with friends, or as a place to just put their feet up and rest. 

AGAG GTM wallet
All the ladies at AG & AG’s Clay Extravaganza received one of these RFID wallets.

GTM Original also supports A Girl and A Gun and Armed Women of America’s various national events, along with other smaller events geared toward women involved in the Second Amendment lifestyle.  

SLG Trailer 2022
Shoot Like A Girl’s trailer set up at SHOT Show Industry Day.

Also established in 2008 was Shoot Like A Girl. Karen Butler, the founder and President, started her company to help grow the number of women who participate in shooting sports by empowering them with confidence. At a Shoot Like A Girl event, women ages 16 and older have the opportunity to shoot inside Shoot Like A Girl’s semi-tractor trailer mobile range. Find out when the Shoot Like a Girl trailer is in your area here

women supporting women

Be a Cheerleader

Another way to support other women is being a cheerleader and putting them out front and center. Consider these simple ideas to support other women in your life: 

  • Celebrate their success — Post a congratulations on social media, send balloons or flowers, show your excitement by asking questions. 
  • Compliment other women — Express how much you like a new outfit, jewelry or hairstyle. Convey how impressed you are with her strength, decorating skills or business idea. 
  • Lift up other women — Listen and show your support through quick text messages or comments on social media. It doesn’t take much to brighten someone’s day. 
SLG GTM Group photo Women Supporting Women
Who’s in your tribe? (Shoot Like A Girl photo)

Create a Tribe

Begin building your network by finding women who also want to help others succeed. Surrounding yourself with the right people will have a positive impact on both your health and happiness. Remember, there is strength in numbers. 

  • Share opportunities — Invite someone to join you at an event, mention a great sale or send a link to a helpful podcast. 
  • Introduce women to other women — Invite friends you know from different parts of your life to the same event. 
  • Reconnect with old friends — Reach out to a friend you haven’t seen from high school, college or even an old neighbor. Set up a time to meet and catch up. 
woman speaking to friends

Tell Your Story

Whether you realize it or not, there is another woman out there, who may not even know you yet, but needs to hear your story. Tell it! If you feel comfortable doing this on social media, share your ups and downs, your struggles and your successes. If you don’t feel comfortable going public, know that you are not alone. However, if another woman recognizes herself in your story, it might push her to find her own strength to save herself. 

Ladies, I challenge you to find one way, every day to support another women. You just don’t know whose life you may change. 

Visit GTM Original to find the perfect concealed carry purse or bag for your lifestyle.

  • About Michelle Cerino

    Michelle Cerino, aka Princess Gunslinger, first entered the firearms industry in 2011 as co-owner, president and trainer at a national training company. She immediately began competing in both 3-Gun and NRA Action Pistol, becoming a sponsored shooter. Michelle is currently a columnist and Managing Editor of Women’s Outdoor News, as well as owner of Pervenio LLC. She also manages social media for Vera Koo and FASTER Saves Lives. Michelle encourages others to step out of the comforts of home and explore.